AdWords is a Google advertising system which lets advertisers bid on particular keywords if they want their clickable ads to appear in Google search results. It lets advertisers to choose where their ad will appear and it lets them set a budget that is comfortable for them. You have no minimum spending commitment and you can pause or stop anytime.
Google AdWords can be really good advertising plays but only if you know how to use it. Understanding the way how Google AdWords work is really hard and they have a lot of terms and conditions that you have to follow if you do not want to get banned. Continue reading How AdWords Destroyed My Ecommerce Business